Strategy and Operations:
- Presentation (USP for Target Audience) /Brand book for supply chain
- Necessary outsourcing Suppliers (vendors) finding & providing the contract
- Procurement and purchase
- Assortment policy:
- Distinctive Assortment plans taking into account seasons, countries, markets, distribution channels, formats & modern trends
- Pricing Strategy and sales
- Analysis & Assortment matrix, SKU, 20/80, delivery-returns, Stock & inventories, classic and Fast fashion, “counterfeit” issues & solutions
- Marketing and Communication plan, CRM, Merchandising calendar
- Brand Portfolio Management